Pricer Pro 

Price history for
Marketers Are From Mars, Consumers Are From New Jersey

Marketers Are From Mars, Consumers Are From New Jersey
Buy on Amazon
Marketers Are From Mars, Consumers Are From New Jersey
Buy on Amazon




Amazon Price Track

Get notified when this item's price drops. (You can unsubscribe at any time.)

Email me when the price drops.




Should I Buy This Now?

Hmm, we're not sure about this one. Check back again in a couple days, and track this price in the mean time.




Description

In marketing today, delusional thinking isn't just acceptable -- it's mandatory. In "Marketers Are From Mars, Consumers Are From New Jersey", Bob Hoffman, author of "101 Contrarian Ideas About Advertising" and "The Ad Contrarian" explains how marketers and advertisers have lost touch with consumers and are living in a fantasy land of their own invention -- fed by a cultural echo chamber of books, articles and conferences in which people like them talk to people like them.


Custom Stores Top Sellers




Business Top Sellers




Business & Professional Top Sellers




Consumer Behaviour Top Sellers




Consumer Behaviour Top Sellers




Countries
CanadaUnited KingdomUnited States